Lead Schema

The main Lead model contains these field groups.

Identity

• name
• profession
• company_name
• category
• subcategory

Professional / Business

• designation
• specialization
• services
• description

Contact

• phone
• alternate_phone
• email
• alternate_email
• website

Address

• address
• location
• locality
• city
• district
• state
• country
• pincode

Public Profiles

• social_profiles

Source / Discovery

• source_url
• source_name
• source_id
• search_context

Direct-source adapters such as Google Maps and Justdial populate the same source and identity fields in the common Lead model.

Flexible Data

• extra
• raw_data

The category field represents the normalized business category and can be used by the CLI for exact category filtering.

Serialize a lead with Lead.to_dict().